Are Loyalty Programs Successful in India?

Loyalty is a crucial constituent of marketing, which, most of the time, turns out to be the ultimate goal. In the current fierce milieu of a market, brands commonly develop loyalty programs to raise their profit margins and ensure the sustainable expansion of business. Brands today seek to reinforce or introduce loyalty programs as their …

Read more

9 Benefits of Loyalty Programs — And How to Get Started With Yours (With Examples)

In an era where relationship marketing reigns supreme, having a loyalty program in place for your business can be the key to building lasting connections with your customers. Loyalty programs, often referred to as loyalty campaigns or loyalty programs in some regions, offer myriad benefits. Today, we’ll explore these advantages and provide a roadmap for starting your own, using notable examples from industry leaders.

Download Brochure